Hey Shane
I love mid crunch guitar tones and the Kemper can give you an infinite variety of them. I have a few tips you may or may not find useful.
First and foremost: hook yourself and your Kemper up to Rig Manager and the Rig Exchange. Thousands of sounds are there for you and all for FREE!!!! Find yourself a few profiles that are close to what you want.
2) Add a little compression. Especially if you're going for the clean-ish side of crunch
3) Really work with the Clean/Distortion Sense controls (Input section) and your guitar's pickups. See "About" below.
4) Spend some time playing in the Stack/Amp block especially with Definition, Power sag, Clarity, etc.
5) Record your results, tweak, re-record, re-tweak, lather, rinse, repeat ...
Be aware there are several ways to add the same effect but get a different result. Example: compression. You can insert it in the front end A to D slots -OR- the amp section -OR both.
#3 About Clean/Distortion Sense. This is a little controversial (here come the flames) and therefore it's strictly my personal opinion:
It's my experience that playing with these values can control/optimize where the onset of distortion occurs with your picking. Touch sensitivity is a good thing if you're dialed into controlling the amount of distortion with your fingers. A lot of players love this interactive kind of feel.
So here's where it gets hairy: Many, many, many people will tell you to leave your Sense controls at ZERO. I have a lot of different guitars so I use this exact same approach myself. But in the beginning, when I was using just my Strat, I found that playing with the Sense adjustments worked really well. Helped create a sweet spot between the KPA, the guitar and me. Just saying. If it feels good and sounds good ...then it is good. That's all that matters.
Best of luck on your tone quest!