Regardless how long it takes or who's twisting the knobs, the video demonstrates that the Axe's algorithms are capable of replicating at least some of the Kemper's profiles, and Michael Wagener's at that! Wow.
Well, for anything to be meaningful to the average individual who doesn't have exceptional personal skills at matching tone, the tool has to deliver without relying 90% on the individual's skill. This video doesn't mean very much to most AXE II users, who are unable to use tone match. If you don't believe check this out.
This individual (VaiSatchAtrucci), using the Eleven Rack, tone matched the AXE and his clips sounded pretty much the same or better than the AXE in the gear page. It was an Eleven Rack VS AXE FX Challenge thread. The person making the clip (Scott P), removed his clip a few days after the Eleven R clip was posted because based on that thread alone, for AmP modeling, Eleven Rack was demonstrated to be the same or better by many who listened to both clips.
So yes exceptional personal skills sure can make the AXE FX or any machine sound way better than what the average person will be able to get. Kemper is different as for the most part anyone with an SM57 can make profiles and to profile modelers, you don't even need a mic, anyone can do it or you can download good profiles from the get go.
Here's a link to the thread where you can still hear the ELeven RAck clip while the AXE FX clip was removed as it couldn't compete (clearly because it was and still is surrounded by too much hype, don't mean to hurt anybody's feelings but that's the truth) (look at post number 354 if you have a few minutes to kill)
http://www.thegearpage.net/board/index.ph…e.759127/page-5
Here's the link to the Eleven Rack clip that won the challenge against the AXE FX (at a fraction of the cost, so attributing so much hype to the price of the AXE is very valid)